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Crafting strategy:embodied metaphors in practice
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Crafting strategy:embodied metaphors in practice

紀錄類型 : 書目-語言資料,印刷品: 單行本

副題名 : embodied metaphors in practice

作者 : HeracleousLoizos Th.,

合作者 : JacobsClaus D.,

出版地 : Cambridge

出版者 : Cambridge University Press;

出版年 : 2011.

面頁冊數 : xxii, 237 p.ill. : 24 cm.;

標題 : Creative thinking. -

標題 : Metaphor - Social aspects. -

標題 : Organizational behavior. -

標題 : Strategic planning. -

電子資源 : http://assets.cambridge.org/97805211/16558/cover/9780521116558.jpg

摘要註 : "The rationalist approach to strategizing emphasizes analytical and convergent thinking. Without denying the importance of this approach, this book argues that strategists must learn to complement it with a more creative approach to strategizing that emphasizes synthetic and divergent ways of thinking. The theoretical underpinnings of this approach include embodied realism, interpretivism, practice theory, theory of play, design thinking, as well as discursive approaches such as metaphorical analysis, narrative analysis, dialogical analysis and hermeneutics. The book includes in-depth discussions of these theories and shows how they can be put into practice by presenting detailed analyses of embodied metaphors built by groups of agents with step-by-step explanations of how this process can be implemented and facilitated. The link between theory and practice is further supported by the inclusion of several vignettes that describe how this approach has been successfully employed in a number of organizations, including BASF and UNICEF"-- Provided by publisher.

ISBN : 9780521116558

內容註 : Machine generated contents note: List of figures; List of tables; Acknowledgements; Preface; Vignette A: BASF; 1. Strategizing out of the box; Vignette B: UNICEF; 2. Metaphor and embodied realism; 3. Analyzing embodied metaphors as an interpretive, hermeneutic endeavour; Vignette C: Voltigo (Fribourg); 4. Crafting strategy as a practice of embodied recursive enactment; 5. Play, analogical reasoning and dialogue in the crafting of strategy; Vignette D: Hephata; 6. Understanding organizations through embodied metaphors; 7. Sensemaking through embodied metaphors in organization development; Vignette E: Privatbank; 8. Strategy as a crafting practice; Vignette F: Worldvision New Zealand; 9. The process of strategizing through crafting embodied metaphors; Glossary; Index.

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330 $a"The rationalist approach to strategizing emphasizes analytical and convergent thinking. Without denying the importance of this approach, this book argues that strategists must learn to complement it with a more creative approach to strategizing that emphasizes synthetic and divergent ways of thinking. The theoretical underpinnings of this approach include embodied realism, interpretivism, practice theory, theory of play, design thinking, as well as discursive approaches such as metaphorical analysis, narrative analysis, dialogical analysis and hermeneutics. The book includes in-depth discussions of these theories and shows how they can be put into practice by presenting detailed analyses of embodied metaphors built by groups of agents with step-by-step explanations of how this process can be implemented and facilitated. The link between theory and practice is further supported by the inclusion of several vignettes that describe how this approach has been successfully employed in a number of organizations, including BASF and UNICEF"-- Provided by publisher.

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Heracleous, Loizos Th.

Crafting strategy : embodied metaphors in practice / Loizos Heracleous and Claus D. Jacobs. - Cambridge : Cambridge University Press, 2011.. - xxii, 237 p. ; ill. ; 24 cm..
Machine generated contents note: List of figures; List of tables; Acknowledgements; Preface; Vignette A: BASF; 1. Strategizing out of the box; Vignette B: UNICEF; 2. Metaphor and embodied realism; 3. Analyzing embodied metaphors as an interpretive, hermeneutic endeavour; Vignette C: Voltigo (Fribourg); 4. Crafting strategy as a practice of embodied recursive enactment; 5. Play, analogical reasoning and dialogue in the crafting of strategy; Vignette D: Hephata; 6. Understanding organizations through embodied metaphors; 7. Sensemaking through embodied metaphors in organization development; Vignette E: Privatbank; 8. Strategy as a crafting practice; Vignette F: Worldvision New Zealand; 9. The process of strategizing through crafting embodied metaphors; Glossary; Index..
Includes bibliographical references and index..
ISBN 9780521116558
Creative thinking.MetaphorOrganizational behavior.Strategic planning. -- Social aspects.

Jacobs, Claus D.
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